Linda is an incredibly talented brand strategist - I’ve not ever seen anyone who is able to pull together a brand and story for a client — often when they don’t even know it themselves!
She’s a ‘JIll of all trades’ - she can jump in and help out when people need a hand - a real team player.
Often with branding it’s an emotional experience… bringing their baby into the world. Linda does this with ease and empathy.
A great people leader - enthusiastic and positive and brings out the best in the team.
Sheridan James, Marketing Executive, Koh Living
(Previously, Growth Director, LRA)
Linda brings a level of deep curiosity. She asks really powerful questions!
Her ability to articulate the story and narrative of your brand is outstanding.
Linda’s gift is to create a copy and brand message and narrative that cuts through and gains attention.
Kymberlie Dimozantos, Founder, Lightning Road Agency
Having worked with Linda closely over the years on a variety of marketing & communications projects I can only marvel at the great marketing instincts and dedication she has shown. Let’s put it this way… she knows her stuff! She understands each media channel and how to get the most out of it. I can honestly say… you will rarely find the skill sets that allow a person to both develop strategy and to execute that strategy, on a practical level, in one person… and that person is Linda!
Paul Cormier - President, ycommunicate.com
Linda helped transform our company and get us back on the track to success. We met in 2017 and at the time Univex had little or no market presence, no marketing strategy, a confusing website, and no sales pipeline. Linda worked with me to define our marketing position and produce the material needed to attract sales. With her help we launched a new web site, write letters, case studies, brochures, and much more. Thanks to Linda, everyone at Univex is now much more confident about the future and we are starting to see results in the way of new customers!
Paul D. Filmer - Managing Director, The Univex Group
Linda is an absolute pleasure to deal with. Correspondence is always timely and Linda has added such value to the process for me. Working with Linda has been extremely fulfilling and her expertise within Sales and Marketing arena is so vast she has been able to contribute so much more to the project than what was originally briefed. Linda will view any project you throw at her with an open mind and thinks about the bigger picture – something that is difficult to find in the freelance environment. If you are looking for a professional who is so much more than just a freelancer you will struggle to find someone who is as knowledgeable and fun to deal with as Linda Johannesson.
Cassandra Meyers - Brand Manager, Impact Homes
Linda has been an invaluable resource for EdTechTeam Press’ recent launch and branding. As an author herself, she really understands our needs as a publishing company. She was instrumental in helping us develop our strategic direction, and she partnered our goals with the perfect marketing tools and techniques, something we could not have done on our own. We are so happy with her strategic guidance that we also have her consult with individual authors, and during those meetings I can almost see the light bulbs go off in their heads as she gives them targeted ideas to help them grow their own brands. Linda is a brilliant strategist and marketer and we highly value her help and consultation.
Holly Clark - Head of Publishing, EdTechTeam
Linda was a pleasure to work with on our website redesign project. Linda was able to understand our purpose and goal and provide valuable input throughout the project. Linda showed creativity, provided guidance and solutions to challenges. She is a great communicator and a talented copy writer and marketer. I would recommend her skills to anyone looking to rebuild their web site.
Lisa Kasiaras - Global Manager, Franchising & Marketing, The CEO Institute
Linda uses initiative and lets the ideas just flow. Which is helpful for someone who is not completely in touch with what is needed to create compelling copy. The feedback from multiple parties about the copy that Linda has written has been fantastic. Thank you very much, would definitely send repeat work through and recommendations to others.
Kristin Jacobsen - Personal Financial Coach, Nextgen Financial Services
Linda reviewed our communications strategy at PLC Sydney. She provided insightful and pertinent comments that will be the basis for future action. Her report is very specific and provides a helpful blueprint for this area.
Dr Paul Burgis - Executive Principal, Presbyterian Ladies College Sydney
From Upwork Freelance Clients
Linda was fantastic to deal with. She reviewed our website copy and provided clear and actionable feedback. She has a strategic mind, which extends past the task at hand and certainly helped us in spades. Upwork Client - Online Retailer
She understood the brief, took the time to think about it deeply and produced a great outcome. Upwork Client - Software Company
I was very happy with the response time, additional suggestions and quality of work. I will be using Linda again for future copywriting and have already recommended her to others to use. Upwork Client - Software Startup
Highly satisfied with the level of professionalism and content writing. Will use again! Upwork Client - Event Planner
She did a fantastic job with a somewhat vague, challenging assignment. Great answers, very creative and delivered way before schedule. I'd hire her again in a heartbeat. Upwork Client - Beauty Products Distributor
Linda was a wealth of information, easy to communicate with, very responsive, and she went above and beyond to help us out. I will be reaching out to Linda again for future projects Upwork Client - Professional Services - Recruiting